The Psychology of

Sales Call Reluctance

by George W. Dudley

& Shannon L. Goodson


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Call Reluctance®

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A three-day in-house & webinar counter-offensive against the productivity-sapping causes and effects of sales call reluctance in individuals and organizations. Designed especially for sales managers, executives, HR professionals, consultants, and psychologists.

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Advanced Accreditation Training is an intense counter-offensive on the emotional barriers that keep talented, motivated professionals from earning what they’re worth. There’s no psychological pixie dust, mental makeovers or pseudo-spiritual sermons. This course is about changing unproductive behavior patterns to achieve measurable, bottom-line results.

Does it Work? The Fear-Free Prospecting and Self-Promotion Workshop® has been fully validated by pre-post and other research designs. It is the only program of its type and consistently has been rated by psychologists, consultants, corporate executives and sales professionals in many countries as among the best workshops they have ever attended. If you’re weary of baseless claims and shams posing as science, this program could be for you.


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